Archive for the ‘Uncategorized’ Category

Does mobile search work for your business?

Friday, September 12th, 2014

With B2B and B2C customers increasingly using their smartphones to browse for, shop for, and buy the products and services they need, marketers have increasingly turned to mobile search as a major component of their pay-per-click ad campaigns. (more…)

Mobile Fun! A History of Cell Phones

Friday, August 29th, 2014

It would be interesting to hand a smartphone to Alexander Graham Bell. I don’t think he could fathom that his invention would translate to what it is now. In what started as a line and a can has evolved to include video communication, cloud computing and sending images and messages to your dearest ones instantaneously. Even more mind-blowing is how quickly the technology has evolved over the past 20 years. (more…)

Why Single Purpose Apps Are the Future of Mobile Engagement

Friday, August 15th, 2014

Recently, I launched a brand-new video podcast called Jay Today . I upload a new, 3-minute video every business day, where I talk about social media, content marketing, business and life. It’s a way for me to talk about what’s in my head RIGHT NOW. (more…)

Find Out If You’re Losing Profit On Mobile E-Commerce

Friday, August 1st, 2014

Blue Stout marketing manager Jenna Compton posted an infographic from the compnay at Social Media Today, asking readers if they’re losing money with their mobile e-commerce. (more…)

Device Level Targeting Comes To Facebook Mobile App Ads

Friday, July 25th, 2014

Facebook announced on Tuesday that it is adding device level targeting to mobile app ads, enabling developers to reach the precise devices they need to in order to succeed with their campaigns. (more…)

Mobility and why it matters

Friday, June 27th, 2014

Mobile is primarily about the devices and platforms, but mobility is a bigger idea. Mobility is very much at the heart of culture right now. It is about fulfilling consumers’ desire to stay constantly connected and helping people to get tasks done on the move. Mobility in advertising and media is going beyond mobile advertising, to adding mobile functionality and targeting. Nowadays we have seen the whole conversation shift from identifying the touch-points to understanding and participating in talk-points. Mobility is all about a non-stop, multi-directional conversation between people/users/consumers and brands/information/knowledge. (more…)

Mobile Analytics App Launched By Socialbakers

Monday, November 25th, 2013

Socialbakers announced today at the Engage 2013 conference in New York that it is launching a mobile analytics app and support for Instagram and LinkedIn.
(more…)

Galaxy Gear Compatibility Expanded To Other Samsung Galaxy Devices

Wednesday, October 30th, 2013

As Google is rumored to be preparing its own new smart watch device, Samsung is finally improving the functionality of its Galaxy Gear. Samsung announced today that a software update will soon enable the Galaxy S 4, Galaxy S III, and Galaxy Note II smartphones to interface with the Gear.
(more…)

Google Rolls-out “Card-Based Unified Design” Search Results for Smartphones & Tablets!

Friday, October 4th, 2013

Google has rolled out the "more unified design" to display search results for mobile devices, which includes tablets and smartphones.
(more…)

Offline Video Viewing On Mobile Devices Coming Soon To YouTube

Friday, September 20th, 2013

Have you ever found yourself without Internet, but wanting to watch YouTube? Well, there are a few unofficial ways to download YouTube videos, but Google will soon offer an option of its own.
(more…)

Home About Archive Newsletter Archive Advertising