All of the talk these days is about smart phones. The iPhone, BlackBerry and Android’s of the world often get the bulk of the media attention but there’s more to the mobile market. AT&T is seeing that as it is now enabling non smart phone users who use ‘older’ phones to see some of the same local advertising that the smart phone people do. Personally, I am not sure if this is a blessing or a curse for those legacy phone users but that’s not for me to decide.

ClickZ reports on some information passed along at the Mobile Ad Summit in New York as Matt Crowley, CMO, AT&T Interactive talked about this approach

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According to statistics released by Bango Inc, BlackBerry is now the third most popular mobile phone for browsing the web in the USA, accounting for 14% of all mobile traffic. BlackBerry is also placed fifth in the UK and worldwide, above all Apple iPhones, with Nokia remaining the overall global leader with over 36% of traffic seen.

Once seen as only for business with their slick functionality and features, BlackBerry devices are increasingly becoming the preferred handset for consumers wanting to browse the internet from their phone. The BlackBerry 8330 Curve now accounts for over 28% of BlackBerrys browsing the web. (more…)