The Google Mobile blog confirmed last week that the new Palm Pre will come standard with numerous Google Apps such as Search, Maps and YouTube.

Palm is calling its operating system webOS for good reason — all applications running on webOS leverage a WebKit-based rendering engine for content, which made it easy to port Google Maps to the platform. (more…)

I sat in a session that’s of great interest to me and that’s mobile PPC (and mobile in general). Cindy Crum from Rank-Mobile opens up the session with a general outline of PPC ads, the devices they’re built for and how you can create the ads.

She notes that there are some tremendous limitations to creating mobile ads in the text allowed (due to limited screen space).

She talks about the higher bid rates due to the fact that users of mobile search rarely visit page two. Whether this is due to better results when searching local, whether the nature of mobile search is different (my guess is that this is it) or people’s lack of patience with mobile due to limited screen space and the generally lackluster user experience due to people not optimizing their sites for mobile was not covered but I’ll be sure to interview her tomorrow and get to the bottom of that. (more…)