The Pew Research Center has released a report that gives some form to what many of us already know through experience; mobile web use takes web users deeper into their digital existence. As noted over at MediaPost the study takes a stab at coining some new phrases to describe the various types of people using the mobile web as part of their lives including “digital collaborator”, “ambivalent networker” and “drifting surfer”.
While creating names for groups of people can be fun that particular set of names isn’t very flattering aside from the collaboration concept. Let’s look a little closer. (more…)
